There are a variety of audiences to target within the CBD and Hemp market. Dagga has provided 5 CBD niche examples any startup brand can target and produce for. Established companies seeking to introduce new products can target these 5 different niches as well to expand their market. These niches will help strengthen CBD brands and help them deliver CBD products to the corresponding target audience.
If you’re a cannabis marketer, manager, or owner you’re probably wondering why your Instagram and Facebook posts keep getting flagged, but your competition seems to be breaking the rules often. It is recommended that you don’t post cannabis products on Meta platforms at all to make sure your account status is not compromised.
Cannabis brands shouldn’t waste their time or resources on TikTok marketing. Short from video is king and TikTok gives content creators the highest chance to go viral; however, with cannabis visibility, censorship, and compliance challenges it just makes more sense to focus on other digital marketing channels that will actually drive sales and build connections with customers.
Brand optimization can be confusing to understand yet alone implement for cannabis companies. It takes digital marketing experts who are skilled in using online channels to impact a company’s growth. If your in house team lacks the experience, use this guide as a resource in order to have a better understanding of what not to do online. There are many different online e strategies that can help promote revenue growth for a cannabis brand; however, there are many ways to fail and flush cash down the drain. Learn how cannabis brands hurt their online presence, so you don’t make the same critical mistakes.
Mistakes are not failures. People can learn a lot from their mistakes, but it’s better to learn from others mistakes so you can learn the lesson without living through the consequences of the mistake. We have gathered a collection of no-nos from working on numerous cannabis digital marketing campaigns on social media platforms like Instagram and Facebook. Our team of cannabis marketing experts specialize in ensuring that the accounts we manage grow without being taken down. Follow these 5 ways to ensure your cannabis social media account gets banned.
The covid-19 pandemic has completely changed the cannabis retail industry. Two powerful services were adopted by many dispensaries across the country – curbside pickup and delivery. Now that things are going back to normal dispensary owners should look to increase curbside and delivery sales with digital marketing strategies. Incorporating a solid digital marketing strategy for these additional services will yield great results for cannabis marketers.
Instagram is not a cannabis friendly platform. It can be very complicated to say the least, for cannabis marketers to post constant cannabis content on Instagram, while remaining compliant with their community guidelines. One of the most challenging aspects of creating cannabis instagram content is determining what to post.
Cannabis email marketing and cannabis text message marketing are the most effective digital marketing channels that a cannabis brand can leverage to impact customer retention rates.
Cannabis brands focus most of their digital marketing efforts on social media. Instagram and Facebook have a variety of compliance limitations, so why do cannabis business owners and cannabis marketers want to focus their time, money, and energy on risky channels? There are social media alternatives that cannabis marketers should use in order to improve brand visibility, improve customers retention, and increase sales.